Trending Candy in 2026: What's Selling Now

Last updated June 26, 2026 · 2,368 products tracked

Best-selling candy by velocity

#ProductCategoryVelocityRecently soldStores
1Reese's King Size Milk Chocolate Peanut Butter Candy CupsReese's King Size Milk Chocolate Peanut Butter Candy CupsReese'sCandy
Steady
46,000+10
2Reese's Milk Chocolate Peanut Butter Cups Candies King SizeReese's Milk Chocolate Peanut Butter Cups Candies King SizeReese'sCandy
Steady
50,200+10
3Snickers Original Super Bowl Milk Chocolate Candy Bar Share SizeSnickers Original Super Bowl Milk Chocolate Candy Bar Share SizeSnickersCandy
Steady
24,900+13
4Hershey's Cookies 'n' Creme BarHershey's Cookies 'n' Creme BarHershey'sCandy
Steady
12,700+9
5Twix Caramel Milk Chocolate Cookie Candy Bars Share SizeTwix Caramel Milk Chocolate Cookie Candy Bars Share SizeTwixCandy
Steady
29,500+11
6Hershey's Milk Chocolate Candy BarHershey's Milk Chocolate Candy BarHershey'sCandy
Steady
16,900+11
7Kit Kat Milk Chocolate Wafer Candy Bar King SizeKit Kat Milk Chocolate Wafer Candy Bar King SizeKit KatCandy
Steady
24,300+11
8Hershey's Milk Chocolate Candy Bar King SizeHershey's Milk Chocolate Candy Bar King SizeHershey'sCandy
Steady
4,500+10
9Reese's Big Cup Milk Chocolate Peanut Butter Cups King SizeReese's Big Cup Milk Chocolate Peanut Butter Cups King SizeReese'sCandy
Steady
9,600+11
10Life Savers 5 Flavors Gummies CandyLife Savers 5 Flavors Gummies CandyLifesaversCandy
Steady
7,300+12
11Nerds Rainbow Gummy Clusters CandyNerds Rainbow Gummy Clusters CandyNerds RainbowCandy
Steady
6,100+12
12Life Savers Wild Berries Gummy CandiesLife Savers Wild Berries Gummy CandiesLifesaversCandy
Steady
6,600+11
13Ferrero Rocher Gourmet Hazelnut Milk ChocolateFerrero Rocher Gourmet Hazelnut Milk ChocolateFerrero RocherCandy
Steady
4,300+11
14Extra Sugar Free Spearmint Chewing Gum Sticks SingleExtra Sugar Free Spearmint Chewing Gum Sticks SingleExtraCandy
Steady
3,500+11
15TWIX Caramel Milk Chocolate Cookie Candy Bars Full SizeTWIX Caramel Milk Chocolate Cookie Candy Bars Full SizeTwixCandy
Steady
8,100+9
16Hershey's Whole Almond Milk Chocolate Candy Bar King SizeHershey's Whole Almond Milk Chocolate Candy Bar King SizeHershey'sCandy
Steady
6,000+8
17HERSHEY'S Milk Chocolate with Whole Almonds Candy BarHERSHEY'S Milk Chocolate with Whole Almonds Candy BarHershey'sCandy
Steady
10,000+10
18Skittles Wild Berry Chewy Candy Full SizeSkittles Wild Berry Chewy Candy Full SizeSkittlesCandy
Steady
4,500+9
19Extra Sugar Free Polar Ice Chewing GumExtra Sugar Free Polar Ice Chewing GumExtraCandy
Steady
2,900+12
20Kinder Bueno Milk Chocolate and Hazelnut Cream Wafer BarsKinder Bueno Milk Chocolate and Hazelnut Cream Wafer BarsKinder BuenoCandy
Steady
8,700+11

Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Fastest-growing candy

The full Candy report

The complete Candy velocity report

  • • All 2,368 tracked candy products, ranked
  • • 12-week velocity & momentum history per product
  • • Brand-level roll-ups and new-entrant watchlist
  • • CSV export for your own analysis

New & notable in candy

Frequently asked questions

What is the best-selling candy product right now?
Reese's King Size Milk Chocolate Peanut Butter Candy Cups by Reese's has the highest sales velocity in candy on ShelfVelo, at 46,000+ recently sold across 10 stores in the panel.
What is the fastest-growing candy product?
Sour Strips Blue Raspberry Candy is the fastest-rising candy item by momentum (surging) over the tracking window.
How is sales velocity measured?
ShelfVelo ranks products by how broadly and how fast they're "recently sold" across a panel of US convenience & grocery stores on a delivery platform, using ordinal velocity tiers over a multi-week window. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Looking for more? Explore the Top 100 bestsellers or all categories.