What is the best-selling frozen product right now?

Haagen-Dazs Strawberry Ice Cream by Häagen-Dazs has the highest sales velocity in frozen on ShelfVelo, at 5,500+ recently sold across 12 stores in the panel.

What is the fastest-growing frozen product?

DiGiorno Wood Fired Style Crust Premium Pepperoni Pizza is the fastest-rising frozen item by momentum (surging) over the tracking window.

How is sales velocity measured?

ShelfVelo ranks products by how broadly and how fast they're "recently sold" across a panel of US convenience & grocery stores on a delivery platform, using ordinal velocity tiers over a multi-week window. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Trending Frozen in 2026: What's Selling Now

Last updated June 26, 2026 · 3,287 products tracked

Best-selling frozen by velocity

#	Product	Category	Velocity	Recently sold	Stores
1	Haagen-Dazs Strawberry Ice CreamHäagen-Dazs	Frozen	Steady100	5,500+	12
2	White Castle Classic Cheese SlidersWhite Castle	Frozen	Steady88	5,100+	12
3	Haagen-Dazs Butter Pecan Ice CreamHäagen-Dazs	Frozen	Steady87	4,200+	9
4	Bomb Pop Original Ice Pop BarsBomb Pop	Frozen	Steady87	12,900+	7
5	Talenti Caramel Cookie Crunch GelatoTalenti	Frozen	Steady86	4,200+	9
6	Haagen-Dazs Caramel Cone Ice CreamHäagen-Dazs	Frozen	Steady85	6,000+	8
7	Nestle Classics Frozen Vanilla Dairy Dessert SandwichesNestlé	Frozen	Cooling85	10,600+	4
8	Red Baron Classic Crust Pepperoni PizzaRed Baron	Frozen	Steady84	10,600+	10
9	Totino's Pepperoni Pizza RollsTotino's	Frozen	Steady84	19,500+	6
10	Haagen-Dazs Coffee Ice CreamHäagen-Dazs	Frozen	Steady83	3,300+	11
11	Talenti Gelato Layers Salted Caramel TruffleTalenti	Frozen	Steady82	2,800+	9
12	Totino's Pizza Rolls Pepperoni Flavored Frozen SnacksTotino's	Frozen	Steady82	19,800+	7
13	Dibs x Crunch Frozen Dairy DessertDibs	Frozen	Steady81	11,900+	7
14	Bagel Bites Cheese and Pepperoni Mini Pizza Bagel SnacksBagel Bites	Frozen	Steady79	6,300+	10
15	Snickers Chocolatey Caramel Peanut Butter Ice Cream BarsSnickers	Frozen	Steady79	9,600+	9
16	Eggo Frozen Blueberry WafflesEggo	Frozen	Steady79	4,100+	8
17	Nestle Toll House Original Chocolate Chip Ice Cream Cookie SandwichNestlé	Frozen	Steady79	12,400+	7
18	Checkers/Rally's Famous Seasoned FriesCheckers/Rally's Famous	Frozen	Steady79	10,300+	7
19	Reddy Premium Packaged IceReddy	Frozen	Steady79	31,900+	6
20	Oreo Frozen Dairy Dessert SandwichesOreo	Frozen	Steady78	9,300+	5

Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Fastest-growing frozen

Surging$7.89

DiGiorno Wood Fired Style Crust Premium Pepperoni Pizza

DiGiorno Wood · 500+ recently sold · 3 stores

Surging$5.99

Red Baron Brick Oven Crust Supreme Pizza

Red Baron · 100+ recently sold · 3 stores

Surging$7.99

Good Humor Strawberry Shortcake Frozen Dairy Dessert Bars

Good Humor · 4,700+ recently sold · 7 stores

Rising$7.39

Talenti Pacific Coast Pistachio Gelato

Talenti · 1,700+ recently sold · 5 stores

Rising$6.89

Magnum Double Chocolate Ice Cream Bars

Magnum · 300+ recently sold · 3 stores

Surging$9.49

Totino's Rolls Frozen Triple Pepperoni Pizza Snacks

Totino's · 100+ recently sold · 3 stores

The full Frozen report

The complete Frozen velocity report

• All 3,287 tracked frozen products, ranked
• 12-week velocity & momentum history per product
• Brand-level roll-ups and new-entrant watchlist
• CSV export for your own analysis

New & notable in frozen

Steady$8.79

Totino's Pepperoni Pizza Rolls

Totino's · 19,500+ recently sold · 6 stores

Steady$1.89

Michelina's Fettuccine Alfredo with Chicken and Broccoli Meal

Michelina's Fettuccine · 9,700+ recently sold · 5 stores

Steady$1.50

Michelina's Salisbury Steak and Gravy with Mashed Potatoes Meal

Michelina's Salisbury · 5,300+ recently sold · 4 stores

Steady$1.89

Tombstone Pepperoni Pizza Stix Frozen Snacks

Tombstone Pepperoni · 2,900+ recently sold · 4 stores

Steady$10.69

Blue Bell Vanilla Ice Cream Cups

Blue Bell · 800+ recently sold · 4 stores

Steady$2.69

Good Humor Giant Vanilla Frozen Dairy Dessert Sandwich

Good Humor · 2,800+ recently sold · 2 stores

Steady$11.19

Blue Bell Homemade Vanilla Ice Cream

Blue Bell · 2,000+ recently sold · 2 stores

Steady$5.79

SuperPretzel Vegan Soft Original Pretzels

SuperPretzel Vegan · 1,300+ recently sold · 5 stores

Frequently asked questions

What is the best-selling frozen product right now?: Haagen-Dazs Strawberry Ice Cream by Häagen-Dazs has the highest sales velocity in frozen on ShelfVelo, at 5,500+ recently sold across 12 stores in the panel.
What is the fastest-growing frozen product?: DiGiorno Wood Fired Style Crust Premium Pepperoni Pizza is the fastest-rising frozen item by momentum (surging) over the tracking window.
How is sales velocity measured?: ShelfVelo ranks products by how broadly and how fast they're "recently sold" across a panel of US convenience & grocery stores on a delivery platform, using ordinal velocity tiers over a multi-week window. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Looking for more? Explore the Top 100 bestsellers or all categories.