How is Smirnoff performing on ShelfVelo?

Smirnoff: product velocity & bestsellers

39 products tracked · Updated October 23, 2026

Smirnoff products ranked by sales velocity across the US convenience & grocery store panel, updated October 23, 2026.
Rank	Product	Category	Velocity index (0–100)	Recently sold (items)	Stores (of panel)
1	Smirnoff 80 Proof No. 21 Red Vodka PETSmirnoff	Vodka	Cooling50	1,300+	2
2	Smirnoff Vodka 80 Proof No. 21 Award Winning VodkaSmirnoff	Vodka	Steady49	1,200+	2
3	Smirnoff Ice Smash Red White and BerrySmirnoff	Hard Seltzer	Steady35	600+	2
4	Smirnoff Ice OriginalSmirnoff	Alcohol	Steady33	600+	5
5	Smirnoff Vodka 80 Proof No. 21 Red Vodka PETSmirnoff	Vodka	Steady29	400+	2
6	Smirnoff Vodka No. 21 80 Proof Red Vodka PETSmirnoff	Vodka	Steady23	300+	2
7	Smirnoff Ice ScrewdriverSmirnoff	Alcohol	Steady22	200+	2
8	Smirnoff Ice Smash ScrewdriverSmirnoff	Alcohol	Steady20	600+	1
9	Smirnoff Vodka 80 Proof No. 21 VodkaSmirnoff	Vodka	Steady19	400+	1
10	Smirnoff Ice Party Pack VarietySmirnoff	Hard Seltzer	Steady15	200+	1
11	Smirnoff Ice Strawberry SunsetSmirnoff	Hard Seltzer	Steady14	200+	1
12	Smirnoff Peach Lemonade VodkaSmirnoff	Vodka	Steady13	600+	1
13	Smirnoff Ice Zero Sugar VarietySmirnoff	Hard Seltzer	Steady12	100+	1
14	Smirnoff Ice Green AppleSmirnoff	Hard Seltzer	Steady12	100+	1
15	Smirnoff Vodka Gluten-Free Raspberry Infused VodkaSmirnoff	Vodka	Steady12	100+	1
16	Smirnoff Vodka No. 21 80 Proof Red VodkaSmirnoff	Vodka	Steady12	100+	1
17	Smirnoff Vodka Raspberry Infused VodkaSmirnoff	Vodka	Rising12	100+	1
18	Smirnoff Ice GrapeSmirnoff	Hard Seltzer	Steady12	100+	1
19	Smirnoff Ice Sunny Days VarietySmirnoff	Hard Seltzer	Steady12	100+	1
20	Smirnoff Icy Island VarietySmirnoff	Hard Seltzer	Steady12	100+	1

Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

How is Smirnoff performing on ShelfVelo?: Smirnoff's top product by velocity is Smirnoff 80 Proof No. 21 Red Vodka PET. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.