ShelfVelopowered by Tastewise

Trending Alcohol in 2026: What's Selling Now

Updated October 23, 2026 · 660 products tracked

Best-selling alcohol by velocity

Top alcohol by sales velocity across the US convenience & grocery store panel, updated October 23, 2026.
RankProductCategoryVelocity index (0–100)Recently sold (items)Stores (of panel)
1Josh Cellars Cabernet SauvignonJosh Cellars Cabernet SauvignonJosh CellarsAlcohol
Steady
1,500+8
2White Claw No. 1 Hard Seltzer VarietyWhite Claw No. 1 Hard Seltzer VarietyWhite ClawAlcohol
Steady
5,400+9
3Michelob Ultra Specialty Superior American Light Lager SlimsMichelob Ultra Specialty Superior American Light Lager SlimsMichelob UltraAlcohol
Steady
6,400+8
4Michelob Ultra Light Superior American Lager SlimMichelob Ultra Light Superior American Lager SlimMichelob UltraAlcohol
Steady
6,100+10
5BeatBox Beverages Blue Razzberry Wine Cocktail Tetra PakBeatBox Beverages Blue Razzberry Wine Cocktail Tetra PakBeatBox BeveragesAlcohol
Steady
5,500+7
6Barefoot California Pinot GrigioBarefoot California Pinot GrigioBarefootAlcohol
Steady
2,400+7
7Miller Lite Light Lager BeerMiller Lite Light Lager BeerMiller LiteAlcohol
Steady
1,500+8
8White Claw Gluten Free Surge No. 1 Hard Seltzer Cans VarietyWhite Claw Gluten Free Surge No. 1 Hard Seltzer Cans VarietyWhite ClawAlcohol
Steady
3,500+7
9Modelo Especial Imported Mexican LagerModelo Especial Imported Mexican LagerModeloAlcohol
Steady
1,800+6
10White Claw Gluten-Free Mango Hard SeltzerWhite Claw Gluten-Free Mango Hard SeltzerWhite ClawAlcohol
Steady
3,300+5
11La Marca Extra Dry Sparkling Prosecco Bottle Italy DOCLa Marca Extra Dry Sparkling Prosecco Bottle Italy DOCLa MarcaAlcohol
Steady
2,800+9
12Fireball Cinnamon WhiskeyFireball Cinnamon WhiskeyFireball CinnamonAlcohol
Steady
1,600+6
13Twisted Tea Original Hard Iced TeaTwisted Tea Original Hard Iced TeaTwisted TeaAlcohol
Steady
2,400+8
14Corona Extra The Original Import Mexican Lager LongneckCorona Extra The Original Import Mexican Lager LongneckCoronaAlcohol
Steady
4,300+7
15Modelo Especial Mexican LagerModelo Especial Mexican LagerModeloAlcohol
Steady
3,500+7
16BuzzBallz Chillers Berry Cherry Limeade CocktailBuzzBallz Chillers Berry Cherry Limeade CocktailBuzzBallz ChillersAlcohol
Steady
6,800+5
17Voodoo Ranger Imperial IPA BeerVoodoo Ranger Imperial IPA BeerVoodoo RangerAlcohol
Steady
5,200+5
18Mike's Harder Lemonade Original Premium Malt BeverageMike's Harder Lemonade Original Premium Malt BeverageMike's HarderAlcohol
Steady
4,600+5
19BuzzBallz Strawberry 'Rita Wine-Based CocktailBuzzBallz Strawberry 'Rita Wine-Based CocktailBuzzBallz StrawberryAlcohol
Steady
3,000+5
20Corona Extra Pale Lager LongneckCorona Extra Pale Lager LongneckCoronaAlcohol
Steady
1,900+8

Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Momentum mix in alcohol

How the 660 tracked alcohol products split across momentum tiers, updated October 23, 2026.
MomentumWhat it meansProductsShare of category
SurgingRising fast across the panel00%
RisingTrending up over the window355%
SteadyHolding its velocity59891%
CoolingEasing off over the window274%
FallingDeclining across the panel00%

Fastest-growing alcohol

  1. Guinness Draught Stout
    #1Rising$9.99

    Guinness Draught Stout

    Guinness · 200+ recently sold · 3 stores

The full Alcohol report

The complete Alcohol velocity report

  • • All 660 tracked alcohol products, ranked
  • • 12-week velocity & momentum history per product
  • • Brand-level roll-ups and new-entrant watchlist
  • • CSV export for your own analysis

New & notable in alcohol

  1. Chloe Wine Collection Vintner's Select Pinot Grigio
    #1Steady$12.99

    Chloe Wine Collection Vintner's Select Pinot Grigio

    Chloe Wine · 600+ recently sold · 3 stores

  2. Meiomi Cabernet Sauvignon Red Wine
    #2Steady$20.49

    Meiomi Cabernet Sauvignon Red Wine

    Meiomi Cabernet · 200+ recently sold · 2 stores

  3. Sutter Home Cabernet Sauvignon California Red Wine Screwcap
    #3Steady$7.99

    Sutter Home Cabernet Sauvignon California Red Wine Screwcap

    Sutter Home · 200+ recently sold · 2 stores

  4. Meiomi Chardonnay White Wine
    #4Steady$18.24

    Meiomi Chardonnay White Wine

    Meiomi Chardonnay · 80+ recently sold · 2 stores

Frequently asked questions

What is the best-selling alcohol product right now?
Josh Cellars Cabernet Sauvignon by Josh Cellars has the highest sales velocity in alcohol on ShelfVelo, at 1,500+ recently sold across 8 stores in the panel.
What is the fastest-growing alcohol product?
Guinness Draught Stout is the fastest-rising alcohol item by momentum (rising) over the tracking window.
How is sales velocity measured?
ShelfVelo ranks products by how broadly and how fast they're "recently sold" across a panel of US convenience & grocery stores on a delivery platform, using ordinal velocity tiers over a multi-week window. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Looking for more? Explore the Top 100 bestsellers or all categories.