Trending Easter in 2026: What's Selling Now
Updated July 21, 2026 · 177 products tracked
Best-selling easter by velocity
| Rank | Product | Category | Velocity index (0–100) | Recently sold (items) | Stores (of panel) |
|---|---|---|---|---|---|
| 1 |  Hasbro Connect 4 Board GameHasbro Connect | Easter | Steady24 | 400+ | 2 |
Based on a panel of US DoorDash convenience & grocery stores — a delivery-channel sample, not national retail sales.Limited sample — interpret with caution.
Momentum mix in easter
| Momentum | What it means | Products | Share of category |
|---|---|---|---|
| Surging | Rising fast across the panel | 0 | 0% |
| Rising | Trending up over the window | 0 | 0% |
| Steady | Holding its velocity | 177 | 100% |
| Cooling | Easing off over the window | 0 | 0% |
| Falling | Declining across the panel | 0 | 0% |
The full Easter report
The complete Easter velocity report
- • All 177 tracked easter products, ranked
- • 12-week velocity & momentum history per product
- • Brand-level roll-ups and new-entrant watchlist
- • CSV export for your own analysis
Frequently asked questions
- What is the best-selling easter product right now?
- Hasbro Connect 4 Board Game by Hasbro Connect has the highest sales velocity in easter on ShelfVelo, at 400+ recently sold across 2 stores in the panel.
- What is the fastest-growing easter product?
- No clear momentum leader in easter yet.
- How is sales velocity measured?
- ShelfVelo ranks products by how broadly and how fast they're "recently sold" across a panel of US DoorDash convenience & grocery stores, using ordinal velocity tiers over a multi-week window. Based on a panel of US DoorDash convenience & grocery stores — a delivery-channel sample, not national retail sales.
Looking for more? Explore the Top 100 bestsellers or all categories.