Trending Wine in 2026: What's Selling Now

Updated July 21, 2026 · 588 products tracked

Best-selling wine by velocity

Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Momentum mix in wine

How the 588 tracked wine products split across momentum tiers, updated July 21, 2026.
MomentumWhat it meansProductsShare of category
SurgingRising fast across the panel00%
RisingTrending up over the window295%
SteadyHolding its velocity53591%
CoolingEasing off over the window244%
FallingDeclining across the panel00%

Fastest-growing wine

  1. Cupcake Vineyards Chardonnay White Wine
    #1Rising$9.99

    Cupcake Vineyards Chardonnay White Wine

    Cupcake Vineyards · 100+ recently sold · 3 stores

The full Wine report

The complete Wine velocity report

  • • All 588 tracked wine products, ranked
  • • 12-week velocity & momentum history per product
  • • Brand-level roll-ups and new-entrant watchlist
  • • CSV export for your own analysis

New & notable in wine

  1. Josh Cellars Pinot Grigio Bottle California
    #1Steady$10.99

    Josh Cellars Pinot Grigio Bottle California

    Josh Cellars · 600+ recently sold · 2 stores

  2. Barefoot Red Moscato
    #2Steady$11.99

    Barefoot Red Moscato

    Barefoot · 1,000+ recently sold · 2 stores

  3. Oyster Bay New Zealand Pinot Grigio
    #3Steady$14.49

    Oyster Bay New Zealand Pinot Grigio

    Oyster Bay · 900+ recently sold · 2 stores

  4. La Crema Monterey Chardonnay White Wine
    #4Steady$17.99

    La Crema Monterey Chardonnay White Wine

    La Crema · 300+ recently sold · 2 stores

  5. La Crema Sonoma Coast Chardonnay White Wine
    #5Steady$17.99

    La Crema Sonoma Coast Chardonnay White Wine

    La Crema · 200+ recently sold · 2 stores

  6. Stella Rosa Blueberry Italian Semi-Sweet Red Wine
    #6Steady$11.49

    Stella Rosa Blueberry Italian Semi-Sweet Red Wine

    Stella Rosa · 200+ recently sold · 2 stores

  7. Bogle Merlot Wine
    #7Steady$9.49

    Bogle Merlot Wine

    Bogle Merlot · 100+ recently sold · 2 stores

  8. Yellow Tail Australia Pinot Grigio
    #8Steady$5.99

    Yellow Tail Australia Pinot Grigio

    Yellow Tail · 100+ recently sold · 2 stores

Frequently asked questions

What is the best-selling wine product right now?
Woodbridge by Robert Mondavi Chardonnay White Wine by Woodbridge has the highest sales velocity in wine on ShelfVelo, at 900+ recently sold across 4 stores in the panel.
What is the fastest-growing wine product?
Cupcake Vineyards Chardonnay White Wine is the fastest-rising wine item by momentum (rising) over the tracking window.
How is sales velocity measured?
ShelfVelo ranks products by how broadly and how fast they're "recently sold" across a panel of US convenience & grocery stores on a delivery platform, using ordinal velocity tiers over a multi-week window. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.

Looking for more? Explore the Top 100 bestsellers or all categories.