Trending Wine in 2026: What's Selling Now
Updated October 23, 2026 · 715 products tracked
Best-selling wine by velocity
Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.
Momentum mix in wine
| Momentum | What it means | Products | Share of category |
|---|---|---|---|
| Surging | Rising fast across the panel | 1 | 0% |
| Rising | Trending up over the window | 51 | 7% |
| Steady | Holding its velocity | 617 | 86% |
| Cooling | Easing off over the window | 46 | 6% |
| Falling | Declining across the panel | 0 | 0% |
Fastest-growing wine
The full Wine report
The complete Wine velocity report
- • All 715 tracked wine products, ranked
- • 12-week velocity & momentum history per product
- • Brand-level roll-ups and new-entrant watchlist
- • CSV export for your own analysis
New & notable in wine
Frequently asked questions
- What is the best-selling wine product right now?
- Meiomi Cellar Select Pinot Noir Bottle California by Meiomi Cellar has the highest sales velocity in wine on ShelfVelo, at 1,100+ recently sold across 3 stores in the panel.
- What is the fastest-growing wine product?
- Sutter Home California Pink Moscato is the fastest-rising wine item by momentum (surging) over the tracking window.
- How is sales velocity measured?
- ShelfVelo ranks products by how broadly and how fast they're "recently sold" across a panel of US convenience & grocery stores on a delivery platform, using ordinal velocity tiers over a multi-week window. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.
Looking for more? Explore the Top 100 bestsellers or all categories.