Velocity trend (recently-sold trajectory)
June 15, 2026 – July 21, 2026 · hover for the recently-sold bracket per snapshot
Show the data table (26 snapshots)
| Snapshot date | Recently sold (items) | Stores selling it |
|---|---|---|
| June 15, 2026 | 1,400+ recently sold | 7 |
| June 16, 2026 | 800+ recently sold | 7 |
| June 17, 2026 | 1,300+ recently sold | 7 |
| June 18, 2026 | 800+ recently sold | 7 |
| June 22, 2026 | 1,400+ recently sold | 8 |
| June 23, 2026 | 1,400+ recently sold | 5 |
| June 25, 2026 | 1,300+ recently sold | 3 |
| June 27, 2026 | 800+ recently sold | 5 |
| June 28, 2026 | 200+ recently sold | 3 |
| July 1, 2026 | 200+ recently sold | 6 |
| July 3, 2026 | 1,300+ recently sold | 7 |
| July 4, 2026 | 1,300+ recently sold | 5 |
| July 5, 2026 | 700+ recently sold | 7 |
| July 6, 2026 | 1,300+ recently sold | 5 |
| July 7, 2026 | 1,300+ recently sold | 8 |
| July 8, 2026 | 1,300+ recently sold | 7 |
| July 9, 2026 | 100+ recently sold | 3 |
| July 10, 2026 | 1,200+ recently sold | 4 |
| July 11, 2026 | 1,200+ recently sold | 3 |
| July 13, 2026 | 1,300+ recently sold | 8 |
| July 15, 2026 | 100+ recently sold | 4 |
| July 16, 2026 | 1,300+ recently sold | 6 |
| July 17, 2026 | 200+ recently sold | 4 |
| July 18, 2026 | 1,100+ recently sold | 5 |
| July 20, 2026 | 1,200+ recently sold | 6 |
| July 21, 2026 | 1,100+ recently sold | 5 |
Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.
How it compares in Alcohol
White Claw No. 1 Hard Seltzer Variety
White Claw · 6,300+ recently sold · 9 stores
Michelob Ultra Specialty Superior American Light Lager Slims
Michelob Ultra · 7,300+ recently sold · 8 stores
Michelob Ultra Light Superior American Lager Slim
Michelob Ultra · 7,900+ recently sold · 10 stores
Twisted Tea Original Hard Iced Tea
Twisted Tea · 3,400+ recently sold · 8 stores
Corona Extra The Original Import Mexican Lager Longneck
Corona · 6,300+ recently sold · 8 stores
White Claw Gluten Free Surge No. 1 Hard Seltzer Cans Variety
White Claw · 3,400+ recently sold · 7 stores
More alcohol by velocity
- 1.La Marca Extra Dry Prosecco Bottles Italy17/100
- 2.Meiomi Cabernet Sauvignon Bottle California18/100
- 3.Cigar City Jai Alai IPA12/100
- 4.Surfside Iced Tea Vodka RTD Cocktails Variety58/100
- 5.Michelob Ultra Superior American Light Lager30/100
- 6.Bud Light x NFL Limited Edition American Lager81/100
- 7.Kendall-Jackson Vintner's Reserve Chardonnay White Wine65/100
- 8.Beatbox Beverages Orange Blast Wine Cocktail Tetra Pak64/100
See the full ranking: trending alcohol · Heineken product velocity.
Related categories in Alcohol
Frequently asked questions
- Is Heineken Original Imported Premium Malt Lager selling well?
- Heineken Original Imported Premium Malt Lager has a velocity index of 51/100 in Alcohol and is currently steady. It was 1,300+ recently sold across 8 stores in the panel. Based on a panel of US convenience & grocery stores on a delivery platform — a delivery-channel sample, not national retail sales.
- Is Heineken trending up or down?
- Over the tracking window, Heineken Original Imported Premium Malt Lager is steady (holding its velocity).